In the rapidly evolving AI industry, standing out requires a blend of sophistication and clarity. Learn how we transformed AAICO's online presence, creating a compelling and understandable interface for their cutting-edge AI solutions.
AAICO stands at the forefront of integrating AI into healthcare, insurance, and pharmaceuticals. Our task was to create a visual identity that reflects its groundbreaking approach and human-first philosophy. The aim was to elevate AAICO and its subsidiaries as pillars of innovation, quality, and dedication within their industries through thoughtful logo design and comprehensive branding.
Crafting a Symbol of Unity for AAICO
The first step in our design odyssey was the AAICO logo, ingeniously merging seven shapes to represent its diverse yet unified brands. This design symbolizes the fusion of distinct areas under AAICO, promoting diversity while embracing a common mission.
Sub-Brands Shine with Individual Flair
For each of AAICO's sub-brands, we designed unique logos that echo the main brand’s ethos while highlighting their specific focus. These logos, derived from the AAICO master logo, create a cohesive brand ecosystem that’s rich in symbolism and connection.
Coloring the Story of Innovation and Diversity
We chose distinct color schemes and patterns for each sub-brand to spotlight their uniqueness while reinforcing their alignment with AAICO's overarching principles. This strategy not only differentiates each entity but also weaves them into the larger narrative of AAICO's vision.